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I need help with a topic I have chosen for a marketing plan. I can't seem to get the first draft completed and I have changed my topics several times. I just need help with the first draft. The topic is to be simple and local to kansas city. I was trying to write on a health camp for ages 11 up. This camp is to provide healthy nutrition and fun activities. Somewhat of a "fat camp", but not just for over weight kids. There are numerous day care or summer camps, but not one that would provide healthy meals and teach the children a healthy way of life. Here are the instructions with what I need help with now:

Marketing Plan Outline (APA Format)

1. Executive Summary

2. Situation Analysis 2.1 Market Summary

3. SWOT Analysis

4. Competition

5. Product (Service) Offering

6. Keys to Success

7. Critical Issues.

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