Case Study: Walmart can't conquer all Countries
Questions:
1. Why do you think that Germany, South Korea, Russia, and India were attractive markets for Walmart? Should Walmart spend more time on one or a few of these markets to be successful?
2. Recently, Walmart is trying to engage some of these market, and other, via joint ventures or mergers and acquisitions; is this an appropriate strategy given Walmart's historical problems in cultural differences?
3. Some companies like IKEA (which is very Swedish in management operations) can succeed by being culturally tied to their home country even in international operations. Why do you think Walmart was unsuccessful in being American in Germany, South Korea, Russia, and India?
Attachment:- Case-Study-Project.rar