Assessment
Topic: Strategic Development within an organisation.
The following slides are designed to help the students to start their work, not ‘finish' their work
Do not limit your work in the guide. ( Limit your research, Will limit your performance)
Task Details
Briefly trace the development and growth of the organisation from its beginnings to the present through the application of corporate strategies - what types of strategies have these been?
There have been many criticisms of the business practices that company has pursued over the years. Describe TWO of these practices and outline the outcomes.
Perform an environmental analysis for the involvement of the organisation in the context of the industry(ies) it operates in - what are the main opportunities & threats?
Describe the organisational culture or leadership style within the organisation.
TASK 1
Research what strategies has been deployed by the company, and explain How? Why?
Research areas
Mission, vision, core competences
Successful Strategies deployed in the past
Current strategies
Warning - Do not focus on a general history of company.
Type of Strategies covered in the Lessons
(The following is not necessary the company's strategies)
Contingency Approach ( Week 2)
Growth Strategies (vertical / horizontal)
M. Porter's Generic Strategies
Emergent Strategies
Strategic Partnership
And Others.
Task 2
There have been many criticisms of the business practices that company has pursued in recent years. Describe TWO of these controversies and outline the outcomes.
Focus on the past strategies / tactics which were criticised
The criticisms may comes from various stake holders such as competitors, employees, customers, suppliers, communities and others such as, media journalist, industry experts, academic professionals etc.
Task 3
Perform an environmental analysis for the involvement of the organisation in the context of the industry(ies) it operates in - what are the main opportunities & threats?
Analysis Tools
General Environments (PESTEL) analysis
Specific Environments analysis
M. Porter's five force analysis
Resource Based Model analysis
SWOT
Students do not have to use all the tools, use tool(s) you think the most effective.
Task 4
Describe the organisational culture or leadership style within the organisation.
Research areas
Core values/ competencies of the company
CEOs who inspired the employees, developed / implemented the strategies successfully and created the company's culture.
Task 4
Organizational culture is a system of shared assumptions, values, and beliefs, which governs how people behave in organizations. These shared values have a strong influence on the people in the organization and dictate how they dress, act, and perform their jobs
Research requirements
Students need to support their analysis with reference from the text and a Requirements:
Minimum of four (4) suitable, reliable, current and academically acceptable sources - check with your tutor if unsure of the validity of sources.
Groups seeking Credit or above grades should support their analysis with increased number of reference sources comparable to the grade they are seeking.
Report Structure
Title page,
Executive summary,
Table of contents,
Suitable headings and subheadings,
Conclusions,
Reference list (Harvard - Anglia style).
Typed using 12 pt Times New Roman or 11 pt Calibri fonts. Single line spacing.
The Report requires a reference not a bibliography.
The executive summary (approx. 250 words) needs to include;
Purpose(s) of the report
Importance of the purpose(s)
Key outcome(s) of the report.
Follow the structure of report suggested, it is not an essay.
Bibliography-
A bibliography includes details of all the resources you used to produce your assignment, including those you did not quote or paraphrase.
Reference -
In APA Style, each reference cited in-text must appear in the reference list, and each entry in the reference list must be cited in-text.
2000 - 2500 word report, not includes a cover page, reference, appendix