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A ready-to-eat cereal manufacturer faces two types of consumers, adults and children, having the following schedule of gross surpluses for each additional unit of cereal consumed

OUNCE OF
CEREAL
MARGINAL
SURPLUS THIS 
OUNCE
PROVIDES
ADULTS IN CENTS
  MARGINAL SURPLUS THIS
OUNCE
PROVIDES CHILDREN IN CENTS

First

20

40

Second

16

32

Third

12

24

Fourth

8

16

Fifth

4

8

Sixth

0

0

Seventh

0

0

Cereal costs $0.15 per ounce to produce.

The manufacturer has full information about types because adults hate sweet children's cereal and children hate the fiber-filled adult cereal.

What is the optimal bundle to offer adults and to children in this full-information setting?

Project Management, Management Studies

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