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1. List the tangible and intangible benefits that you might describe when promoting the following items or services:

a. Membership in a health club b. High-speed Internet service or digital cable service c. A certain line of clothing d. Car insurance

2. It has been reported that men are more likely than women to participate in online auctions. In a recent survey, 65% of repondents reported that they had participated in an online auction. In this same survey, 45% of repondents were men and 38% were men who had participated in online auctions. What is the probability that a respondent selected at random is female and has never participated in an online auction?

A. 0.62

B. 0.72

C. 0.38

D. 0.28

E. 0.07

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Strategic Management, Management Studies

Category:- Strategic Management
Reference No.:- M92535838

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