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Your best friend owns small children's clothing store which is situated in the downtown area of community of 50,000 citizens. Business has been slow the past year due the construction of numerous new strip malls and new Wal-Mart store (Increased competition). She discovered you were taking the online marketing class, asked you for your advice for ideas which would raise her sales (She owns her present building and will not displace her business, even though the downtown area is losing stores to new strip malls). Based on what you’ve learned in this course what would you tell her.

Operation Management, Management Studies

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