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You will need to structure your paper as you would structure any essay, with an introduction, a main body, and a conclusion (please include headings). - A total of 3 references (at least 2) should be used (must be academic) - The expected length of your answer will require approximately 2-3 pages of writing.

Topic: Neoliberalism and the market society.

What is neoliberalism, and why is it relevant for understanding the market society? In your response to this question, consider the way neoliberalism is linked to a capitalist ideology, and discuss the core tenets of this ideology. Ensure you relate your response back to the market society, and emphasise the link between neoliberal policy making and contemporary marketing practice.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91611772

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