Stillwater Creek Parakeets a minor association baseball team has lent you as a consultant to predict ticket sales for the upcoming season and to advice on changes in ticket prices.
a. The elasticity of ticket sales with reverence to the local population is estimated to be 0.9. If the local population rises from 130,000 to 140,000, explain what is the predicted change in ticket sales?
b. The current price is $7.50. If price elasticity of demand is -0.85 forecast the percentage change in tickets if price is raised to $8.50. Will revenue increase or fall? How does your answer alteration if price elasticity is -1.1?
c. You have projected income elasticity to be 0.75. Describe what this means and why it is important for management.