You have been appointed ceo of procter amp gamble which, Ask an Expert

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You have been appointed CEO of Procter & Gamble, which owns many businesses ranging from laundry detergents to shaving products, skin care products, hair care products, dental products, and perfumes. Your VP of strategic planning has asked for your advice on which portfolio matrix-the Mckinsey matrix, or Ashridge matrix-she should use for analysing P&G portfolio of businesses. What advice would you offer her?

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Operation Management, Management Studies

Category:- Operation Management
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