You have a colleague who is interested in studying her legal team’s experience related to marketing. She wants to send her employees a short email, but is not confident how she should best set up the questions or response scales. Help her to choose the type of response scale you would use, provide an example question/item using the response scale of your choice for item 1–6 below, and briefly explain why you chose this type of response scale.
Team member age__________________
Sex/gender of team member_______________________
Race/ethnicity of team member______________________
Team member familiarity with state marketing laws______________________
Number of clients assigned to team member_________________________
Sales made by each team member____________________________
How would you operationalize the six phenomena below? Provide two or three unique operationalizations per phenomenon.
Competence
Intoxication
Happiness
Love
Creativity
Define “operationalization.” Provide an example by operationalizing the research question: “Does good management increase productivity?” Be sure to explain why your example is an appropriate operationalization of this research question.
Provide a reflection (350 words) on Stanley Milgram’s (1962) “electric shock” experiment.