You assignment is to measure how well a nationally branded product is doing with regard to consumer recall, you will complete a study of your choice.

Select a Branded product (target product) that is not geared toward a specific gender market.

State the Product & Brand

Create a 3-question survey that includes:

A gender question

A recall question

A Likert Scale Question on Recall

Survey 5 Males & 5 Females

Enter the results of your survey into SPSS file.

If you are engaging in research, be sure to cite the source(s) in APA format.