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You are the owner of a medium to largebread manufacturing and bread Distribution Company in Bulgaria. You have developed your company and have over 30% market share. You wish to optimize the work of your Sales and Marketing department and gaining an additional 10% market share for 2 years. Submit a detailed business plan (10 to 15 pages) including detailed analysis of the bread industry in Bulgaria, SWOTanalysis, business strategy you should apply in order to that and different suggestions regarding variety of sales and marketing activities to support your plan and desire for company growth.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9686466

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