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You are newly employed at the Passion Planner company which produces and sells compact yearly planner books. It is a two-year-old startup company and has been successful to this point through Kickstarter campaigns. In order for Passion Planner to more effectively reach its customer segments for future marketing opportunities, what question must it answer?

A) How can i sell it to all consumers effectively

B) Why should consumer buy this product

C) Why did the current customers buy our planners.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92292474

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