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you work for an international clothing companu called.Armoni. A non-profit organization has just revealed that a line of your stonewashed jeans is produced in hazardous conditions in bangladesh. the process of "sandblasting" is a well- known cause of silicosis, a disease that affect textile workers. the news media is now publishing reports on your brand's "killer jeans".

you are armoni's marketing manager. using elements from your marketing expertise, design a multi-pronged marketing strategy to manage this crisis

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M938037

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