You are a seasoned executive proposing to that your company, Black Rifle Coffee Company, needs to venture into a new foreign market.

First compose a country situation analysis of why Black Rifle Coffee Company is wanting to gain entry into the global market by exporting products via a network of overseas distributors.

Identify:

1. Cultural and Social Considerations;

2. Economic Considerations; and

3. Political and Legal Considerations.

Then give rationale for your market entry by identifying:

1. target market and positioning;

2. Entry strategy;

3. competitive analysis;

4. Manufacturing and/or distribution;

5. Financing the strategy;

6. Selection of Host-country partners and critical success factors.