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You are a marketing consultant hired to create a sustainable marketing plan for an organisation of your choice. This assignment addresses the first part of that i.e. your ability to research and analyze the organisation and its stakeholders.
Marketing Management, Management Studies
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Question: 1. What makes a good advertisement? 2. Are adverts still relevant given the emphasis now on Integrated Marketing Communication? The response must be typed, single spaced, must be in times new roman font (size 1 ...
Question: For this week's discussion I am encouraging you to watch TV. Yes, that is correct, I an encouraging you to sit back and watch a full hour of one of your favorite shows on prime-time television. However, instead ...
In this unit you are asked to produce a Public Relations Campaign Proposal document and an essay that explains the theory behind your planned approach to the Proposal task. You may base your assessment on the suggested s ...
Assignment 1: Part A: Your Marketing Plan For this assignment, you will document your hypothetical company's background information and mission statement, your company's short- and long-term goals, an environmental analy ...
Strategic Marketing Proposal Report with 1500 words Assessment description You are the Marketing Development Team of a global organisation. Your team is to plan for an integrated marketing communications launch of a new ...
Question: Advertising creativity is viewed as the ability to generate unique and appropriate solutions to communication problems. This definition suggests that a creative ad is one that is not only novel but also relevan ...
Question: Final Marketing Plan Make at least four marketing mix recommendations for implementation during the next year. Include a rationale for the recommendations, as well as operational details. Develop a plan for mea ...
Question: 1. Review the Terminal Course Objectives, accessed by clicking on the "Course Information" tab at the top of your screen, scrolling down to the "Course Objectives" and then selecting View class objectives. How ...
MARKETING LEADERSHIP AND PLANNING TASKS Scenario: Improving customer experience to enhance market leadership Most organisations are experiencing increased competition in today's global market, as products and services ar ...
Assessment As a workplace project (or as a simulated activity if not possible to do this in the workplace), produce a marketing communication for your organisation or for a client. This should be carried out from start t ...
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