Xyz inc makes consumer products such as shampoo conditioner, Ask an Expert

Management Studies

XYZ, Inc., makes consumer products such as shampoo, conditioner, deodorant, and toothpaste. Recently, market research conducted at a university revealed that consumer tastes have changed, and consumers now want their products to come in pastel colors. Currently, XYZ's products all follow a black packaging scheme. What source of change is this?

Human resource problem

Demographic characteristics

Manufacturing

Changing customer preferences

Managerial decisions

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Operation Management, Management Studies

Category:- Operation Management
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