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Write an essay about the following topic and answer the questions.

COMPARATIVE ANALYSIS

Listen to Michael Porter's TED Talk Why business can be good at solving social problems. Read the academic article: Porter, M.E. & Kramer, M.R. (2011).

Answer the following seven questions separately.

In your own words, explain and discuss what Porter and Kramer (2011) mean by the statement "the purpose of the corporation must be redefined as creating shared value, not just profit per se" (p. 64).

In your own words, explain and discuss what a critical thinker would say about the relevance of corporate social responsibility for the study and practice of management.

In your own words, explain and discuss why Porter and Kramer (2011) suggest "[s]ocietal needs, not just conventional economic needs, define markets, and social harms can create internal costs for firms" (p. 65)

In your own words, explain what a thesis statement is. Then provide your own thesis statement on how organisations should operate responsibly in society.

Identify 5 search terms that you could use to find peer reviewed journal articles to assist you explore and examine your thesis statement identified in Q4 (directly above).

Find two peer reviewed journal articles that may be relevant to further examine this question. Show them using APA referencing style.

Provide two sentences. In the first sentence provide one indirect quote from one of the peer reviewed journal article shown in Q6 (directly above). In the second sentence provide one direct quote from the other peer reviewed journal article shown in Q6 (directly above).

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