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Write about given topic-

TOPIC:  "ADVANTAGES AND DISADVANTAGES OF USING SOCIAL NETWORKING IN CAR SALES."

STRUCTURE:

1. Introduction

2. Project Objective

3. Project Scope

4. Literature Review - (Students' needs to dofull literature review on chosen topic)

5. Gap Identification (most important)

6. Conclusion

7. Reference List

8. Appendix

CRITERIA:

DIAGRAMS/ CHARTS/ TABLE AND INTEXT CITATION (not one per paragraph, plenty of in-text citation)IS A MUST.

For this assessment, students are expected to demonstrate their understanding of the extant, academic literature related to an approved, business topic.

Students need to select approximately eight to twelve (8-12), but at least three (3), peer-reviewed articles or comparable that are related to the topic (as the basis of their literature review).

In the context of their chosen topic, students need to review the ACADEMIC articles and sources selected, i. e. read and critically analyses (compare and contrast) the literature. In doing so, students are required to discuss the key ideas/arguments put forward by authors, identify communalities/similarities, differences and conclusions drawn by different authors.

You must COMPARE LITERATURE, not just state it.

No DIRECT QUOTES and do not use PERSONAL PRONOUNS, EMOTIVE LANGUAGE.

Long paragraphs need to be BROKEN DOWN.

Based on this analysis and discussion, students are expected to point out potential gaps in the literature that will form the basis of Assessment 2, the research proposal.

WORDS: 2000-2200.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92413825

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