Ask Question, Ask an Expert

+61-413 786 465

info@mywordsolution.com

Ask Business Management Expert

Part one:

Multiple choices:

problem 1: This is a concept where goods are produced devoid of taking into consideration the choices or tastes of customers:

a) Marketing mix.
b) Production concept.
c) Marketing concept.
d) Relationship marketing.

problem 2: It includes individuals who buy products or services for personal use and not for the manufacture or resale:

a) Environment analysis.
b) Macro environment.
c) Micro environment.
d) Consumer.

problem 3: It is the groups of people who interact formally/informally influencing each other’s attitudes and behavior:

a) Consumer behavior.
b) Culture.
c) Reference groups.
d) Primary groups.

problem 4: The concept of product which passes via different changes in its total life termed as:

a) Product life cycle.
b) Line stretching.
c) Consumer adoption.
d) Product.

problem 5: This refers to unique set of brand associations which brand strategist aspires to create or maintain:

a) Branding.
b) Packaging.
c) Brand identity.
d) Brand image.

problem 6: It comprises a pricing strategy which charges customers different prices for the similar product or service:

a) Promotional pricing.
b) Price discrimination.
c) Non price competition.
d) None.

problem 7: This refers to an arrangement where the other company via its own marketing channel sells the products of one producer:

a) End customer.
b) Wholesaler.
c) Retailing.
d) Strategic channel alliance.

problem 8: This includes facility comprising of the means and equipments essential for the movement of passengers of goods:

a) Logistics.
b) Warehousing.
c) Transportation.
d) None.

problem 9: The advertising that is used to inform consumers regarding a new product or feature and to build primary demands is termed as:

a) Advertising.
b) Informative advertising.
c) Persuasive advertising.
d) Advertising strategy.

problem 10: An art which predicts the likelihood of economic activity on the basis of certain suppositions:

a) Compensation.
b) Sales forecasting.
c) Sales budgeting.
d) Selling policy.

Part Two:

problem 1: prepare a note on significance of consumer behavior for a business firm?

problem 2: Define the term Price?

problem 3: Differentiate between Marketing Concept and Selling Concept?

problem 4: What are the new trends in the advertisement?

problem 5: Briefly describe the following:

a) Socio –culture environment 
b) Marketing environment interface.

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M9428

Have any Question? 


Related Questions in Business Management

Joshua was close to his manager eric they were seen

Joshua was close to his manager, Eric. They were seen together at the cafeteria and stayed late at work when the need arose. In contrast to them, the other five team members did the routine jobs assigned to them. What le ...

Can you please provide the answer and explanationa shift in

Can you please provide the answer and explanation? A shift in demand would not affect price when supply is perfectly elastic of zero elasticity less than one but greater than zero perfectly inelastic If two goods have ne ...

Describing the business operation for forecasting

Describing the business operation for forecasting ,scheduling and expansion of a call center company. The correct forcasting method for an call center or virtual call center that sale Medicare plans. Is the WBS format be ...

Explain the relationship between managing diversity and

Explain the relationship between "managing diversity and inclusion" and "diversity training." Which is most effective? Why?

Given a string s of length n design an algorithm that

Given a string s of length n, design an algorithm that outputs the smallest number k such that s = w1w2 . . . wk where each wi is a palindrome. In other words, find the smallest k such that s can be written as a concaten ...

Compare and contrast procedure justice and distributive

Compare and contrast procedure justice and distributive justice in terms of their influences (and outcomes).

Review the resources on swot and tows analyses then

Review the resources on SWOT and TOWS analyses, then complete the following: First, decide which company you are going to use for your final project from the following list: Long-Term Orientation in the Benedictine Monas ...

What are the pros and cons of narrow span in

What are the pros and cons of narrow span in management?

Consider yourself the senior manager of the irs tax exempt

Consider yourself the senior manager of the IRS Tax Exempt Organization when the situation described above occurred. Describe in detail how you would apply the Four Steps of Feedback Control to monitor and regulate the o ...

1 using the hershey blanchard model which leadership style

1. Using the Hershey Blanchard Model, which leadership style do you feel would be most appropriate for this scenario? Justify your response. Which level of employee readiness is this employee at? • You have recently been ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As