Ask Question, Ask an Expert

+61-413 786 465

info@mywordsolution.com

Ask Business Management Expert

Part one:

Multiple choices:

problem 1: This is a concept where goods are produced devoid of taking into consideration the choices or tastes of customers:

a) Marketing mix.
b) Production concept.
c) Marketing concept.
d) Relationship marketing.

problem 2: It includes individuals who buy products or services for personal use and not for the manufacture or resale:

a) Environment analysis.
b) Macro environment.
c) Micro environment.
d) Consumer.

problem 3: It is the groups of people who interact formally/informally influencing each other’s attitudes and behavior:

a) Consumer behavior.
b) Culture.
c) Reference groups.
d) Primary groups.

problem 4: The concept of product which passes via different changes in its total life termed as:

a) Product life cycle.
b) Line stretching.
c) Consumer adoption.
d) Product.

problem 5: This refers to unique set of brand associations which brand strategist aspires to create or maintain:

a) Branding.
b) Packaging.
c) Brand identity.
d) Brand image.

problem 6: It comprises a pricing strategy which charges customers different prices for the similar product or service:

a) Promotional pricing.
b) Price discrimination.
c) Non price competition.
d) None.

problem 7: This refers to an arrangement where the other company via its own marketing channel sells the products of one producer:

a) End customer.
b) Wholesaler.
c) Retailing.
d) Strategic channel alliance.

problem 8: This includes facility comprising of the means and equipments essential for the movement of passengers of goods:

a) Logistics.
b) Warehousing.
c) Transportation.
d) None.

problem 9: The advertising that is used to inform consumers regarding a new product or feature and to build primary demands is termed as:

a) Advertising.
b) Informative advertising.
c) Persuasive advertising.
d) Advertising strategy.

problem 10: An art which predicts the likelihood of economic activity on the basis of certain suppositions:

a) Compensation.
b) Sales forecasting.
c) Sales budgeting.
d) Selling policy.

Part Two:

problem 1: prepare a note on significance of consumer behavior for a business firm?

problem 2: Define the term Price?

problem 3: Differentiate between Marketing Concept and Selling Concept?

problem 4: What are the new trends in the advertisement?

problem 5: Briefly describe the following:

a) Socio –culture environment 
b) Marketing environment interface.

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M9428

Have any Question? 


Related Questions in Business Management

When it comes to creating a shared vision how many people

When it comes to creating a shared vision, how many people do you think should be involved, and what factors go into that decision?

Think about a prescription that a doctor may write describe

Think about a prescription that a doctor may write. Describe the different types of customers involved in the process of filling the prescription. Think about who are the customers and their roles?

The introduction to the chapter argues that preferences for

The introduction to the chapter argues that preferences for coffee changed in the 1990s and that excessive rain hurt yields from coffee plants. Show and explain the effects of these two circumstances on the coffee market ...

A recent article innbspusa todaynbspreported that a job

A recent article in  USA Today  reported that a job awaits 33% of new college graduates. A survey of 200 recent graduates from your school revealed that 80 students had jobs. At a 99% level of confidence, can we conclude ...

Identify a leader that has used power and influence in a

Identify a leader that has used power and influence in a harmful way. Identify an additional leader who has used power and influence in a positive way. For both of these leaders, state your thoughts on their motives for ...

Differentiate between a price taker and a price setterif

Differentiate between a price taker and a price setter. If you were the manager of a primary care clinic, which strategy would you choose and why.

A client refuse to pay full payment of human resource

A client refuse to pay full payment of human resource agency and there is no evidence except for verbal agreement. So, what is the two solutions to solve this problem without involving Lawsuit/Court?

Explain the relationship between managing diversity and

Explain the relationship between "managing diversity and inclusion" and "diversity training." Which is most effective? Why?

1nbspwhat are some reasons why on-the-job training ojt can

1) What are some reasons why on-the-job training (OJT) can prove ineffective? What can be done to ensure its effectiveness? 2) Explain how technology has changed the learning environment. Please list sources

What are examples of structures that provide governancewhat

What are examples of structures that provide "governance"? What are examples of positions that provide "management"? How familiar are you with your organization's governance and management?

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As