Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Business Management Expert

Part one:

Multiple choices:

problem 1: This is a concept where goods are produced devoid of taking into consideration the choices or tastes of customers:

a) Marketing mix.
b) Production concept.
c) Marketing concept.
d) Relationship marketing.

problem 2: It includes individuals who buy products or services for personal use and not for the manufacture or resale:

a) Environment analysis.
b) Macro environment.
c) Micro environment.
d) Consumer.

problem 3: It is the groups of people who interact formally/informally influencing each other’s attitudes and behavior:

a) Consumer behavior.
b) Culture.
c) Reference groups.
d) Primary groups.

problem 4: The concept of product which passes via different changes in its total life termed as:

a) Product life cycle.
b) Line stretching.
c) Consumer adoption.
d) Product.

problem 5: This refers to unique set of brand associations which brand strategist aspires to create or maintain:

a) Branding.
b) Packaging.
c) Brand identity.
d) Brand image.

problem 6: It comprises a pricing strategy which charges customers different prices for the similar product or service:

a) Promotional pricing.
b) Price discrimination.
c) Non price competition.
d) None.

problem 7: This refers to an arrangement where the other company via its own marketing channel sells the products of one producer:

a) End customer.
b) Wholesaler.
c) Retailing.
d) Strategic channel alliance.

problem 8: This includes facility comprising of the means and equipments essential for the movement of passengers of goods:

a) Logistics.
b) Warehousing.
c) Transportation.
d) None.

problem 9: The advertising that is used to inform consumers regarding a new product or feature and to build primary demands is termed as:

a) Advertising.
b) Informative advertising.
c) Persuasive advertising.
d) Advertising strategy.

problem 10: An art which predicts the likelihood of economic activity on the basis of certain suppositions:

a) Compensation.
b) Sales forecasting.
c) Sales budgeting.
d) Selling policy.

Part Two:

problem 1: prepare a note on significance of consumer behavior for a business firm?

problem 2: Define the term Price?

problem 3: Differentiate between Marketing Concept and Selling Concept?

problem 4: What are the new trends in the advertisement?

problem 5: Briefly describe the following:

a) Socio –culture environment 
b) Marketing environment interface.

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M9428

Have any Question? 


Related Questions in Business Management

Assignment 1identify a firm with an it budgeting process

Assignment 1 Identify a firm with an IT budgeting process you are familiar with. Using the material in the text and that from your external research, write a paper in which you re-engineer the firm's budget process. You ...

Liz is the project manager of a new project to develop a

Liz is the project manager of a new project to develop a corporate Web site. Her project team is almost complete, but some of the key positions on the team have not been filled. The most experienced individuals in the co ...

1 read the macroeconomics section of the article noise by

1. Read the Macroeconomics section of the article "noise" by Fischer Black and comment on the current state of the economy in that context. Just one page please. 2. Explain the role of the Federal Reserve Bank in regulat ...

Learning activity 1co-branding is an important aspect of

Learning Activity #1 Co-branding is an important aspect of franchising. Identify an example of a franchise co-brand and explain a challenge and a benefit of this approach. Support your comments with evidence and research ...

Zappos is an extensive user of erp systems to enable its

Zappos is an extensive user of ERP systems to enable its business processes and to coordinate activities among its many offices, healthcare facilities and research centers. How would Partners use ERP systems to transact, ...

Assignment company presentationfor this final assignment

Assignment: Company Presentation For this final assignment, imagine that you are an HR manager on a global HRM planning committee. You are required to present to upper management six main concerns related to global human ...

Project evaluation and microsoft solutions framework

"Project Evaluation and Microsoft Solutions Framework (MSF)"  Please respond to the following: Analyze the relationship between a Feasibility Study and a Cost-Benefit Analysis. Investigate the main reasons why both of th ...

Film analysis projectchoose and select a well-known film

Film Analysis Project Choose and select a well-known film that contains work-related topics and thoroughly analyze it using concepts learned in this course (MGMT 3720 - Organizational Behavior). You must deliver a presen ...

What is the underlying premise behind the trait theory of

What is the underlying premise behind the Trait Theory of Leadership?

Evaluate two of the five characteristics of a culturally

Evaluate two of the five characteristics of a culturally competent organization, in terms of how well they relate to human resources management best practice strategies. Evaluate at least two benefits that arise from an ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro

Describe what you learned about the impact of economic

Describe what you learned about the impact of economic, social, and demographic trends affecting the US labor environmen