1) State and describe various principles and objectives of Marketing Management.
2) State and describe the concept of marketing management in present content.
3) prepare a detailed note on extended or Augmented service mix.
4) prepare down the difference between marketing and selling as the basis of – Definition, meaning, Objectives, Importance and Scope.
5) Categorize products on basis of their nature, consumer’s intentions and preferences, and social benefits.
6) Describe the different factors affecting pricing of product.
7) What are similarities and differences between Selling and Marketing?
8) prepare down the factors that are affecting on Marketing Mix.
9) describe labelling and describe functions of labelling.
10) prepare down the similarities and differences between consumer goods and industrial goods. Provide appropriate exs.