Which of the following sensory thresholds would be most, Ask an Expert

Management Studies

A billboard is positioned correctly beside a busy highway. However, the merchant that has purchased the billboard is complaining that no response is being generated by his advertising message. Upon closer inspection, the billboard company determines that the typeface used is too small to be effectively read by a motorist going 60+ mph on the highway. Which of the following sensory thresholds would be most appropriate to describe the failure of this advertisement to connect with motorists?

A. the intensity threshold

B. the differential threshold

C. the absolute threshold

D. the relative threshold

View complete question

Business Management, Management Studies

Category:- Business Management
Reference No.:- M990645

Have any Question?Write your Review or question?

Related Questions in Business Management

Northwestern memorial hospitalmany in the chicagoland

"Northwestern Memorial Hospital" Many in the Chicagoland region and around the nation would consider Northwestern Memorial Hospital (NMH), a 146-year-old institution, to be among the very best teaching hospitals. It has ...

Please explain exploration and exploitation and how each

Please explain exploration and exploitation? and how each are used and the benefit.

The introduction to the chapter argues that preferences for

The introduction to the chapter argues that preferences for coffee changed in the 1990s and that excessive rain hurt yields from coffee plants. Show and explain the effects of these two circumstances on the coffee market ...

Describe the components of the team-building cycle and why

Describe the components of the team-building cycle and why it is important to understand each phase. In addition, select one of the six stages and provide a personal/professional example of how you or a current/former le ...

Do you think the mountain view situation is representative

Do you think the Mountain view situation is representative of GM's supply chain, and other automotive supply chains in general? Is it also representative of supply chains in other industries as well? What are the implica ...

What is the strategy of break talk are they succeeding or

What is the strategy of Break Talk? Are they succeeding or failing? Why?

What are some challenges that come with global branding and

What are some challenges that come with global branding and also what are the benefits. what makes global branding unique. What part of the world pose the bigger challenges explain why.

1 many us states adhere to jessicas law which does not

1. Many US states adhere to "Jessica's Law" which does not allow convicted sex offenders to live within a certain distance (usually 2000 feet) of parks and schools. a. What do you think this does to the concentration of ...

What are the minimum and maximum values in decimal if an

What are the minimum and maximum values (in decimal) if an 8-bit binary number is given unsigned and two's complement formats?

The balanced scoreboard approach has gained popularity in

The balanced scoreboard approach has gained popularity in recent years. What is this approach and how does it integrate strategic and operational control?

4,153,160 Questions Asked
13,132 Experts
2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Recent Questions

Ask Business Management Expert