Which is vertical integration and which is diversification, Ask an Expert

Management Studies

Which is vertical integration and which is diversification? match the following terms with the sentences.

a. diversification

b. vertical integration

Delta Airlines buys Trainer, a fuel refinery.

Hershey Chocolate buys Krave Beef Jerkey

Operating simultaneously in multiple industries or markets

The focus firm incorporates additional steps of its value chains into its company boundaries

Google, a company first known for an internet search engine, buys Slide, a third-party Facebook app developer

Dunkin' Brands, owner of Dunkin' Donuts, buys Baskin-Robbins Ice Cream.

Hilo's Seafood Restaurant in Hawaii purchases a local fishing company

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Operation Management, Management Studies

Category:- Operation Management
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