As the VP of International Sales, you are accountable not only for sales however as well for sales strategy. Make a preliminary report to the CEO recognizing which three countries you think would most probable be interested in The Company's mobility product (such as wheelchairs) and state why you think these would be good target countries. describe the opportunities and risks in each of the target countries. Then describe the cultural (comprising religion, ethical business behavior, social responsibility, language and so on), political, economic, legal and technology issues you, as Vice-President of International Sales will face when selling into these countries. In addition, describe any other differences between selling the mobility product in the United States and selling it in your three targeted countries.
Where on earth can I locate market research which would help me find out what three countries would be interested in the mobility products and how can I comprise a discussion on the cultural political, economic, legal and technical issues as described?