When procter amp gamble needed to enter the hair care, Ask an Expert

Management Studies

Q. Illustrate what are some other special trade organizational forms and explain why are they used?

Q. When Procter & Gamble needed to enter the hair care market, it purchased Wella, a leading German corporation specializing in hair care products. Illustrate what new product category does this acquisition represent for P&G?

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Business Management, Management Studies

Category:- Business Management
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