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When a company is attempting to determine what markets to target for their product as a part of their strategic planning. which of the following is it attempting to define?

a) Why its competitors have not already exploited this niche.

b) What is the best promotion vehicle to use?

c) Which segments of the market have to be targeted in order to best satisfy needs?

d) What distribution strategy to use?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92492913

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