1. Determine if Gore's business formula corresponds to the theories of the I/O model of above-average returns or the resource-based model of above-average returns. Explain your response.
2. What sources of competitive advantage does Gore & Associates possess? What distinctive/core competencies, tangible and intangible resources, and capabilities, are the bases for the company's competitive advantage(s)?
3. Given Gore's history of success, evaluate the company's innovation strategy