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What might be among the benefits of effective market segmentation?

A. The marketing department will be allocated a larger budget for more advertising to reach even more potential customers.

B. There are no benefits to be gained by segmenting customers.

C. Customer messages are more difficult to compose for segmented customers.

D. The numbers of possible competitors decreases in a well-defined segmented market.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M91630010

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