What is the target market and positioning of the leuxs, Ask an Expert

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What is the target market and positioning of the Leuxs? Analysis the communication objectives of the Lexus? What are the relevance and explanation of the key maessage and appeal? Discuss the selection of relevant media and justification of why it was chosen. Finally, analysis the relevant budget information and meansures of Lexus for assessing sucess. As much details as possible.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92473598

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