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What is cross selling possibilities by retaining customers of a firm?

Cross Selling Possibilities:

A normal customer can be a potential customer for the firm’s other products within the near future. For illustration, a customer along with a saving account along with ICICI Bank can be a potential customer for many services like loan products and credit cards etc.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9576067

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