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What is 'Brick And Mortar'

Brick and mortar is a traditional street-side business that deals with its customers face to face in an office or store that the business owns or rents. The local grocery store and the corner bank are examples of brick-and-mortar companies. Brick-and-mortar businesses can find it difficult to compete with web-based businesses because the latter usually have lower operating costs and greater flexibility.

Select three (3) problems that brick-and-mortar organizations face as they transition toward becoming virtual organizations. Debate whether the operations of virtual organizations exacerbate brick-and-mortar organizations’ existing problems or whether they create new problems. Provide specific examples to support your rationale.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92037665

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