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What are some of the legal and ethical issues involved in collecting competitor intelligence in the following situations?

a. Hotel A sends an employee posing as a potential client to Hotel B to find out who Hotel B’s major corporate customers are.

b. A firm hires an MBA student to collect information directly from a competitor while claiming the information is for a course project.

c. A firm advertises a nonexistent position and interviews a rival’s employees with the intention of obtaining competitor information.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92553997

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