Wennel inc an animal welfare organization uses its facebook, Ask an Expert

Management Studies

Wennel Inc., an animal welfare organization, uses its Facebook page to advertise its products to veterinarians, cat food providers, and care takers. In this case, which of the following statements is true of Wennel Inc.?

a. ?Wennel Inc. is involved in crowdsourcing.

b. ?Wennel Inc. forges deeper relationships and builds brand loyalty through social media.

c. ?Wennel Inc. is engaged in one-to-many communication rather than many-to-many communication.

d. ?Wennel Inc. controls the message, the medium, and the response.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92209723

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