Ask Question, Ask an Expert


Ask Business Management Expert

1) Beverage companies often use television commercials with images of young people laughing and enjoying themselves on a beach or in a club. These images are designed to appeal to consumers' ________________, suggesting"be like me."

A. loyalty references
B. ideal sociological point
C. self-concept
D. geographic choice
E. benefit perceptions

2) Diana's firm makes pumps and valves, and it has begun expanding internationally. A firm in Argentina responded to the company's website to inquire about becoming a distributor for the firm, and Diana is trying to analyze the opportunity. In her analysis, she'll look at the implications of Argentina's membership in:

D. Mercosur.
E. All of the above.

3) Narbonne's, an upscale department store, instructs sales personnel that whenever a customer asks where something is, they should drop what they are doing and offer to escort the customer to what they are looking for. The company's reputation for excellent customer service has resulted in:

A. product design excellence.
B. a sustainable competitive advantage.
C. mission statement satisfaction.
D. sustainable price decreases.
E. producer excellence.

4) We often see advertisements touting a product as being made with natural ingredients, or long-lasting. Marketers using these types of promotions are positioning their products based on:

A. value.
B. salient attributes.
C. symbols.
D. against competition.
E. all of the above.

5) For many years, Southwest Airlines distinguished itself as the low-cost airline. Now, many other low-cost competitors have entered the market. Similarly, Southwest was one of the first airlines to offer online ticketing. Now, all airlines have online ticketing. These exs suggest:

A. no single strategy is likely to be sufficient to build a sustainable competitive advantage.
B. situation analysis is a continuous process.
C. marketing is a never-ending story.
D. product excellence is the best source of a sustainable competitive advantage.
E. all of the above

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M916126

Have any Question? 

Related Questions in Business Management

Prepare a 700- to 1050-word paper defining warehousing and

Prepare a 700- to 1,050-word paper defining warehousing and discussing its strategic role within the logistics system. Discuss the role of warehousing in a logistics system. Differentiate between the different warehouse ...

Quick and easyplease answer the below questions in 400 or

Quick and easy! Please answer the below questions in 400 or more words. Needs to be orginial content please. 1. How has the Internet and use of communication impacted the outcome of war(s)? 2. In what ways can a personal ...

Does entrepreneur discover or develop opportunitiesexplain

Does entrepreneur discover or develop opportunities? Explain the answer based on existing research on opportunity recognition/discovery issue.

You are required to write three unmistakable examination

You are required to write three unmistakable examination papers including an investigation of a current macroeconomic subject since 2011. Frequently the most ideal route is to take a gander at current macroeconomic issue ...

Chinese workers earn only 075 an hour if we allow china to

"Chinese workers earn only $0.75 an hour; if we allow China to export as much as it likes, our workers will be forced down to the same level. You can't import a $10 shirt without importing the $0.75 wage that goes with i ...

Milestone one problem identificationorganization name is

Milestone One: Problem Identification Organization name is BHP billiton Paper title( Corporate Social Responsibility Description of the organization. (Please mask the organization name for confidentiality.) Problem ident ...

The board of directors has requested an update on the

The Board of Directors has requested an update on the progress of the project to plan, organize, and deliver the Annual Convention. As part of this update, they would like to be provided with all the supporting documents ...

What sort of principles can be addressed for decision

What sort of principles can be addressed for decision makers when company right and national responsibilities are considered and argued in negotiations. For example, under Trans Pacific Partnership, Australia has several ...

Term-cum-industry projectthe main objective of this project

Term-cum-Industry Project The main objective of this project is to develop a thorough understanding of the procedures of business statistics and its practical application in the real business world situation. Every parti ...

Biefly describe the term operations research providing

briefly describe the term operations research providing relevant examples

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

A cola-dispensing machine is set to dispense 9 ounces of

A cola-dispensing machine is set to dispense 9 ounces of cola per cup, with a standard deviation of 1.0 ounce. The manuf

What is marketingbullwhat is marketing think back to your

What is Marketing? • "What is marketing"? Think back to your impressions before you started this class versus how you

Question -your client david smith runs a small it

QUESTION - Your client, David Smith runs a small IT consulting business specialising in computer software and techno

Inspection of a random sample of 22 aircraft showed that 15

Inspection of a random sample of 22 aircraft showed that 15 needed repairs to fix a wiring problem that might compromise

Effective hrmquestionhow can an effective hrm system help

Effective HRM Question How can an effective HRM system help facilitate the achievement of an organization's strate