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Using this week's course material, closely examine the article, Companies That Didn't Adapt to New Technology and Then Went Bankrupt.

  • Is there a common set of behavior that was prevalent in the decisions made by these companies to refrain from the use of the new technology?If so, what is that behavior?
  • What can we learn about disruptive technology and these companies? Explain thoroughly.

Learning Activity #2

Amazon, Google and Southwest Airlines all use data to make decisions. Select one of the three companies and research how they use data to make decisions. 

  • Using the class material and your research, explain how the company you selected uses data and why it works for them.
  • Can you see the system working for a smaller company or a company that has a different purpose?
  • Does data use in decision making have advantages and disadvantages? If so what are they?
  • Did the company you selected address these advantages and disadvantages in its data driven decision-making?Be sure to support your reasoning using the course and research material.

Business Management, Management Studies

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  • Reference No.:- M92457352
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