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Use the Riordan Virtual Organization and research from last week's Environmental Scan Paper for this assignment.

1. Decide which competitive advantages Riordan has in common with the companies researched last week, and estimate which competitive strategies Riordan could use to improve innovation and sustainability of business operations both in the United States and in the global market.

2. Explain why you chose these competitive strategies and estimate how they might affect sustainability of long-term organizational performance.

3. Explain how the global market would affect the business strategy of Riordan.

Summarize your findings in a 700- to 1,050-word paper.

Marketing Management, Management Studies

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