Use the 4 qualitative forecasting methods. Allowing 1 page for each method provide the following:

1. Describe each method fully

2. Under what circumstances would it be appropriate to use the method?

3. Under what circumstances would it not be appropriate to use the method?

4. Provide an acceptable example of applying the method.

5. Could the forecasting method in your example be improved? How?

Make sure all sources are properly cited. And 10 References

This is the 4 qualitative forecasting methods.

Executive Opinions
Delphi Method
Sales Force Polling
Consumer Surveys