Ask Marketing Management Expert

Unit Assignments

Unit I Assignment

HR Mission Statement By now, from your textbook readings and lesson, you should have a firm grasp on the different types of human resource values and strategies that are commonplace in the workforce. From this information (this is a two-part assignment):

Part One:

A. Create and briefly describe a fictional large company of your choice. This is your company and it should preferably be in your current or desired future industry. This company and the HR mission statement you create will be used as a foundation for future assignments in this course.

B. Compare and contrast the three Sample Mission Statements below. Evaluate them for overall effectiveness addressing what is strong, weak, effective, or ineffective and state your reasons.

Sample 1: Human Resources Mission Statement

Our mission is to treat each person as a valued customer while contributing positively to the bottom line of [Company Name] through comprehensive programming that displays a thorough understanding of all aspects of the human resources profession, including proactive involvement in areas of legal compliance and service that displays an enthusiastic interest in the lives of others.

We will continually develop our own repertoire of skills and maintain a balance between our personal and professional lives.

Sample 2: Human Resources Mission Statement

The mission of [Company Name] is dedication to the highest quality of customer service delivered with a sense of warmth, friendliness, individual pride, and company spirit. To Our Employees We are committed to provide our employees a stable work environment with equal opportunity for learning and personal growth.

Creativity and innovation are encouraged for improving the effectiveness of [the company]. Above all, employees will be provided the same concern, respect, and caring attitude within the organization that they are expected to share externally with every [company] customer.

Sample 3: Human Resources Mission Statement

It is the mission of the human resources department to provide the following quality services to the employees of [Company Name]:
recruitment of qualified individuals;

retention of valuable employees;

training, development, and education to promote individual success and increase overall value to the organization;

a safe and healthful working environment;

inspiration and encouragement for a high level of employee morale through recognition, effective communication, and constant feedback; and

resources for administering benefits, policies, and procedures.

These services are achieved through a teamwork philosophy that is inspired through effective organizational skills, proactive efforts, and maintaining a balance between professionalism and the ability to have fun!

Part Two:

Use your analysis to write your own HR mission statement for your fictional company. Consider the following questions when evaluating and formulating your mission statement. Keep in mind that good mission statements are short, clear, concise, & brief hard-hitting comments on your mission.

Why does your HR function exist? What do you want for your customers and how can HR provide that?

Who are your customers and what can you do for them that will enrich their lives and contribute to their success, both present and future?

What image of your function do you want to convey internally and externally? Customers, employees and the public will all have perceptions of your company. How will HR help create the desired picture?

What level of service do you provide to employees and the company? Don't be vague; define what will make your service extraordinary.

What kind of relationships will your HR function maintain with customers? Every company function is in partnership with its customers. When you succeed, so do they.

What underlying philosophies or values guided your responses to the previous questions? Some mission statements choose to list these separately (as core values or vision). Writing them down clarifies the "why" behind your mission.

Does your HR function's mission statement describe and support what your company will do and why it will do it (the company's core values)?

There is a minimum requirement of 500 words for this assignment. The paper must be in APA format (See pages 13 - 15 in the CSU Citation Guide). Any sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations in APA format.

Information about accessing the grading rubric for this assignment is provided below

Unit II Case Study

Locate a recent court case, lawsuit, or an article addressing a court case or lawsuit involving discrimination in the selection criteria and methods used for hiring or a promotion. Write a paper of at least 500 words in length about the selected manuscript. You are required to use at least your textbook and a court case as source material for your paper.

Be sure to include the following information in your paper:

Provide a brief description of the selected manuscript.

Identify the selection criteria and methods, and discuss how they relate to the needs of the organization in the case.

Include an analysis of the criteria and methods used for selecting the employee in the manuscript.

Include a discussion of the legal and ethical issues related to equal employment opportunity as they pertain to the employment selection process in this manuscript.

What impact will this court case, lawsuit, or article have on HR management?

All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations in APA format.

Information about accessing the grading rubric for this assignment is provided below.

Unit III Assignment : Succession Planning Procedure

In a minimum of 500 words, document a succession plan for an employee (e.g., IT Developer, Maintenance Crew, Training Specialist, CEO) of your chosen firm. What concepts are crucial when recruiting team members? Be sure to address the following questions in your response:

1. What are the critical knowledge, skills, and abilities (KSAs) of that position?

2. Will you select, train, or both for these KSAs?

3. How will you ensure your selected successor does not leave the firm?

4. What succession planning process will you use?

Follow the steps above in chronological order. Any sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations in APA format.

Information about accessing the grading rubric for this assignment is provided below.

Unit IV Article Critique

Use the CSU Online Library to locate and review a scholarly article found in a peer-reviewed journal related to HR recruiting, unions, labor relations, or international human resources management. There is a minimum requirement of 500 words for the article critique.

Format your critique in APA style.

Begin with an introduction that defines the subject of your critique and your point of view. You will first need to identify and explain the author's ideas. Include specific passages that support your description of the author's point of view.

Take into consideration how you would approach a recruiting program for your company based on the author's ideas on the subject matter.

What challenges would you face if your company were a global conglomerate?

Defend your point of view by raising specific issues or aspects of the argument. Offer your own opinion. Explain what you think about the argument. Describe several points with which you agree or disagree.

Explain how the passages support your opinion.

Conclude your critique by summarizing your argument and re-emphasizing your opinion.

For each of the points you mention, include specific passages from the text (you may summarize, quote, or paraphrase, being sure to include proper in-text citations) that provide evidence for your point of view.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92578218
  • Price:- $70

Priced at Now at $70, Verified Solution

Have any Question?


Related Questions in Marketing Management

Question 1 application of conceptstime value of money2

Question: 1. Application of concepts/time value of money? 2. Which is more detrimental to a firm, pricing your product or service too high, or pricing your product or service too low? 3. Discuss the role of demographics ...

Question imagine that you are in the market for a new

Question: Imagine that you are in the market for a new career. How can the marketing research process apply to your career search? Think of a specific topic you need to learn more about that relates to your career as a o ...

Question strategic marketing planintroductionthis

Question: STRATEGIC MARKETING PLAN INTRODUCTION This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to "go to market". A Project Template is provided ...

Qestion ready set strive gen z is comingby janet adamy

Question: Ready, Set, Strive : Gen Z Is Coming By Janet Adamy | Sep 07, 2018 TOPICS: Consumer Behavior, External Marketing Environment, Targeting SUMMARY: About 17 million members of Generation Z are now adults and start ...

Question in your marketing plan you should1establish a

Question: In your Marketing Plan, you should: 1. Establish a Mission Statement and a Vision Statement for your new organization. 2. Briefly describe basic services it has been providing during the first six months of ope ...

Question 1review the terminal course objectives accessed by

Question: 1. Review the Terminal Course Objectives, accessed by clicking on the "Course Information" tab at the top of your screen, scrolling down to the "Course Objectives" and then selecting View class objectives. How ...

Question read the worddoc first and answer those following

Question: Read the word.doc first and answer those following question 1. Provide a list of at least five pieces of information that airlines have about their customers, and for each, explain how that information might he ...

In this unit you are asked to produce a public relations

In this unit you are asked to produce a Public Relations Campaign Proposal document and an essay that explains the theory behind your planned approach to the Proposal task. You may base your assessment on the suggested s ...

Question 1200 words on your favorite retailer and their

Question: 1200 words on your favorite retailer and their major competitor as discussed in class. This should focus on the different elements that make up the retail strategy of the companies and other factors that appeal ...

Question bulltype of paper assignmentbullsubject

Question: • Type of paper Assignment • Subject Other • Number of pages 1 • Format of citation Other • Number of cited resource s0 • Type of service Writing from scratch First, choose a piece of art from any genre (music, ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As