Topic: SG50 celebration (2015)& National Day Parade (Singapore)

Taking into consideration all the elements necessary for providing effective crisis management considerations such as media relations andthe choices of communication channels used, provide a detailed Public Relations report inabout 1000-1200 words.

The Report should cover the following areas:

1. Situation Analysis - Introduction to the issue

2. Public Relations Objectives - Public Relation Tools used

3. Identification of Key Publics - How the media presented the story?

4. Public Relations Communication Techniques - What was the strategy in the coverage?

5. Proposed Evaluation and Control Methods - How effective was Public Relation in dealing with the issue

References - Minimum 5.