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Today, product life cycles are measured in terms of months and years rather than decades and generations. It’s important to match trends with life-cycle stages. Economically, socially, technically, and financially, our world is changing at incredible speed. Few of us today could imagine life without the internet. What will be the next big thing we will not be able to live without? Pick a product that fits each of the five life-cycle stages from Figure 2.8 (embryo, growth, maturity, decline, and rebirth) and recap the information you discovered in a one to two page paper. This can be one product that has gone through the five life-cycle stages or five different products demonstrating a different life-cycle stage.

HR Management, Management Studies

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