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Title : Apple's Next Products: Is a New Strategy Needed?(YouTube Video)

Based on the video, fast forward to the current day, and give your opinion on whether or not Apple's product strategy should change given its current rate of success and potential competing companies (i.e. Samsung, etc.) operating within their market. Provide a rationale for your response.

For reference, review the supplemental article titled, "Competitive Strategy", which discusses Michael Porter's Five Forces.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92507142
  • Price:- $20

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