Though franchising is widely used in the casual dining and, Ask an Expert

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Though franchising is widely used in the casual dining and fast-food industry, Starbucks and Chipotle for instance are quite successful with a large number of company-owned stores. Why do you think Starbucks and Chipotle don’t do franchising? What are the advantages of maintaining company-owned stores? Do you think Starbucks and Chipotle would be more successful if they would franchise? Briefly explain.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M93114186

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