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Think of a new brand of cereal you want to market. Compare Kellogg's website to General Mills website.
How will your brand's homepage be visually different with valuable content?
Which social media platforms is best for your brand message?
Marketing Management, Management Studies
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Question: Digital storytelling is a popular phrase and component of IMC right now. At the root of PR 101 is storytelling. That is, how do you make your product or person or organization which you are pitching to reporter ...
Question: INTRODUCTION This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to "go to market". A Project Template is provided that allows you to organ ...
Question: For case assignment, please address the following questions: 1. Problem Statement: What is the key marketing management problem/opportunity the decision-maker faces in the case study? Don't confuse symptoms wit ...
Question: Utilizing the readings from the text and your research, provide an in-depth analysis of 3 social media platforms and how businesses are utilizing them to reach new and existing customers. Specific groups to be ...
Assignment Objectives - Demonstrate an understanding of qualitative, quantitative, mixed and action research methods Assignment Description Primary Task: Within the Discussion Board area, write 200-300 words that respo ...
Assignment - MARKETING ESSENTIALS Learning Outcomes - Explain the role of marketing and how it interrelates with other functional units of an organisation. Compare ways in which organisations use elements of the marketin ...
Quesiton: Watch the video,B Pinkberry, and answer the following questions: • How would you update the personality of the brand to reinvigorate Pinkberry? Provide a rationale for your answer. • Determine the most viable t ...
Question: People feel better when they think they are getting a great bargain when they shop. Knowing this, some retailer's markup items above the traditional retail price and then offer a 60 percent discount. If they ha ...
Question: Using the Assignment 1 Forum on your class Moodle site you will post the result of your research and consideration of a marketing trend discussed or identified in Unit 2. A discussion prompt will be provided in ...
Question: 1. Price is the only element in the marketing mix that produces revenue all other elements represent costs. 2. How do price decisions affect the other three P's? Select a product that you regularly buy. 3. How ...
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