They are responsible for signing up artists handling, Ask an Expert

Management Studies

Q. The subsequent table reports the distribution of profits (on a per-disc basis) for different steps in the vertical chain for music compact discs:
Artist: $ .60

Record industry: $1.80

Retailer: $ .60

Use the five forces to explain this pattern. (Note: There are about half a dozen major record industries, including Warner, Sony and Polygram. They are responsible for signing up artists, handling technical aspects of recording, securing distribution and promoting the recordings.)

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Business Management, Management Studies

Category:- Business Management
Reference No.:- M9379057

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