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As you answer this question, first describe each business strategy before articulating examples of value chains that could be associated with business strategy.) In Chapter 4, we discussed the internal value chain activities a firm can perform in its business model. The value chain priorities can be quite different for firms taking different business strategies. Create examples of value chains for three firms: one using cost leadership another using differentiation, and the third using an integrative business-level strategy.

Operation Management, Management Studies

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