The transnational strategy is often seen as one way in, Ask an Expert

Management Studies

The transnational strategy is often seen as one way in which firms can avoid the limitations inherent in the local responsiveness/international integration trade-off. However, given the obvious advantages of being both locally responsive and internationally integrated, why are apparently only a relatively few firms implementing a transnational strategy?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M93132392

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