The recent bankruptcy of Air Berlin and flight cancellations at Ryanair have highlighted the importance of management within service organisations. You have been appointed as a management consultant for another leading airline. They wish to ensure that they do not experience the same issues as these airlines. Discuss three management issues that you believe are critical in this context.
Start with good introduction.
What are the theories to support the answers.
I need examples to support the 3 critical issues
The 3 Management critical issues will view the sentence below:
display a service mindset essential to customer relationships in a service context.
outline and critically reason about the fundamentals of service management and marketing.
The topic is service management and marketing