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The purpose of this assignment is to accumulate the research on social media, networking, and public relations within an organization and integrate the components in a persuasive, articulate pitch to Mike Young Chief Revenue Officer for the Los Angeles Dodgers. Create a 60-120 second pitch. In your pitch, make sure to include: Your recommendation of the appropriate social media and networking tools for the audience. A proposal of two to four strategies for maintaining or improving the brand or public image in a relationship with the LA Dodgers organization's primary, secondary, and tertiary audiences.

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