The original ldquonotoriousrdquo advertising campaign is no, Ask an Expert

Management Studies

The original “Notorious” advertising campaign is no longer running, but Sleeman has continued to position its brand based on this word and its associations. Find the latest Sleeman advertising and explain how it functions as brand communication to convey to consumers the idea that Sleeman is notorious.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92554170

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