"The marketing environment consists of the actors and forces outside marketing that affect that marketing management's ability to develop and maintain successful transactions with its target customers." Kotler et al (2008) pg 60 Assignment Outcomes: At the end of this assignment, students should be able to:

1. Prepare the report consist of the details information about the products or services available in the market.

2. Analyze the environmental forces that affects the ability of the company to serve its customers.

3. Get the valid and reliable sources (the facts and figures) about the chosen products or services.

4. Become a good leader in managing the team, portrays good leadership behavior, work as team members, solve the problem in the assignment through effective communication simultaneously minimize the risk of conflict.